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Tag: Targeting

› Customer churn

A meeting with a longtime client this past week prompted me to… [More]

› Four in one

How do you sell four different businesses in one direct mail piece… [More]

› Removing buying barriers

A highly targeted sixty second spot entitled, "Going Green" written on behalf… [More]

› Is the customer always right?

Not always. But, generally speaking, yes. If you're finding a lot of… [More]

Tidbit

Marketing is both a science and an art. Practiced knowledgeably, marketing involves applied principles, a systematic approach (the science) with open-minded thought and creative execution (the art). Consistently successful and effective marketing involves balance and fulfillment of the art and the science. [More tidbits]

Tags

promotion-centrism creativity strategy strategic planning creative business card targeting customer acquisition marketing goals media planning website co-equity marketing 101 logos building value sales-centric customer retention no commissions concepts marketing results

About

Great idea, but can you sell it? If each of us had a dime for every supposed 'great idea' we've heard, right? Slipher Marketing… [More]

Examples

The Law Offices of David T. Denney, based in Dallas, Texas, is a law firm specializing in law matters associated…[More]

Popular

› Blast off

› Customer churn

› Chasing the media monster

› CMS as a marketing tool

› The value of the logo

Andy, in my opinion, is unique in that he is very creative, knowledgeable, logical and has a great work ethic. He has always come through for us meeting our deadlines. I have referred Andy to my friends for their business and plan on working with Slipher Marketing as long as I have a need to grow Soils Alive.

Michael Bosco, Owner & Founder
Soils Alive, LLC

Just ask

Have a serious marketing question? Curious about how we work with clients? We encourage you to inquire. It never hurts to ask, right? [Ask now]