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Tag: Retention

› Customer churn

A meeting with a longtime client this past week prompted me to… [More]

› Part II: Avoiding customer churn

Okay, now that you are more familiar with customer churn [More]

Tidbit

If you're going to differentiate yourself in your marketing efforts (and you should), make it meaningful. Being different for different's sake is defined as a 'gimmick.' A gimmick never holds up over time nor does it build value in the mind of your customer. [More tidbits]

Tags

promotion-centrism marketing customer loyalty media mix customer churn creative process media-agnostic meeting deadlines cost-effective customer acquisition print science of marketing customer satisfaction business card logos strategic marketing targeting brand equity meaningful objectivity

About

Great idea, but can you sell it? If each of us had a dime for every supposed 'great idea' we've heard, right? Slipher Marketing… [More]

Examples

In 2009, Preservation Tree Services approached Slipher Marketing to create a 'catch-all' and versatile branded sales folder that could be…[More]

Popular

› Blast off

› Customer churn

› Chasing the media monster

› CMS as a marketing tool

› The value of the logo

Andy, in my opinion, is unique in that he is very creative, knowledgeable, logical and has a great work ethic. He has always come through for us meeting our deadlines. I have referred Andy to my friends for their business and plan on working with Slipher Marketing as long as I have a need to grow Soils Alive.

Michael Bosco, Owner & Founder
Soils Alive, LLC

Just ask

Have a serious marketing question? Curious about how we work with clients? We encourage you to inquire. It never hurts to ask, right? [Ask now]