Tag: Media Planning
› Chase dollars, not the media monster
There seems to be a furious chase that's going on right now… [More]
Tidbit
Know the difference between a feature and a benefit. It's okay to talk about the features of your product or service, but ultimately you have to sell the benefit. In other words, answer the customer's question, "What's in it for me?" [More tidbits]
Tags
direct mail targeting lead generation creative execution cost-effective print soils alive brand introduction prestonwood landscape customer research client media spending advertising media-agnostic art of marketing client base research analysis seasonal sales push return on investment meeting deadlines
About
Great idea, but can you sell it? If each of us had a dime for every supposed 'great idea' we've heard, right? Slipher Marketing… [More]
Examples
In 2008, co-entrepreneurs Allyson Toler and Jewelene Hendrix came to Slipher Marketing with the need for branding their budding boutique…[More]
Popular
When we get too busy to work on items Slipher Marketing helps us keep a clear focus on what our goals are as they relate to marketing and building a brand. 
Jeremy Saylor, President
Prestonwood Landscape Services, LLC
Just ask
Have a serious marketing question? Curious about how we work with clients? We encourage you to inquire. It never hurts to ask, right? [Ask now]