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Tag: Marketing

› Chasing the media monster

There seems to be a furious chase that's going on right now… [More]

› My business card is crap?

Amid this slow-job-recovery I've seen more than a couple articles, news items,… [More]

› Marketing without myopia

There's an optical condition called myopia. Its more common name is nearsightedness.… [More]

› Removing buying barriers

A highly targeted sixty second spot entitled, "Going Green" written on behalf… [More]

› Marketing strategy first

Slipher Marketing, no matter which client we assist, provides the strategic consulting… [More]

Tidbit

"Don't sell the steak. Sell the sizzle." You've probably heard this expression. It's simply another way of saying, "sell the drama." In other words, create an emotional connection with your audience. [More tidbits]

Tags

media planning marketing goals professionalism marketing answers loyalty online survey print creative marketing budget qualitative research results marketing communications logical building value strategic communications website sales lead conversion media spending rules of design creativity

About

Great idea, but can you sell it? If each of us had a dime for every supposed 'great idea' we've heard, right? Slipher Marketing… [More]

Examples

When is a coupon worth it? When it is done as a targeted, short-term and promotional approach to boosting sales.…[More]

Popular

› Blast off

› Customer churn

› Chasing the media monster

› CMS as a marketing tool

› The value of the logo

Within the last four years of working with Slipher Marketing, we have nearly tripled our total client base, and have significantly increased revenues as a result.

Michael Bosco, Owner & Founder
Soils Alive, LLC

Just ask

Have a serious marketing question? Curious about how we work with clients? We encourage you to inquire. It never hurts to ask, right? [Ask now]