Tag: Creative Execution
› Strategy at work in creative
There's a lot to be said for a solid marketing strategy, but… [More]
› Marketing: art or science?
Marketing is both a science and an art. Practiced knowledgeably, marketing involves… [More]
Tidbit
Remember to evaluate creative by it's performance in dramatizing the benefit of what it's selling. Just because an ad is cool or clever doesn't necessarily mean that it's effective in selling what it's supposed to be selling. [More tidbits]
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quantitative research promotion-centrism logos effective logos sales conversion advertising building value marketing advice sales creative process customer satisfaction clarity creative execution memorable prestonwood landscape the customer meaningful marketing answers rules of design no commissions
About
Great idea, but can you sell it? If each of us had a dime for every supposed 'great idea' we've heard, right? Slipher Marketing… [More]
Examples
In 2005, Sustainable Growth, a leading national organization of organic agriculture and organic service industry professionals, asked Slipher Marketing to…[More]
Popular
Within the last four years of working with Slipher Marketing, we have nearly tripled our total client base, and have significantly increased revenues as a result. 
Michael Bosco, Owner & Founder
Soils Alive, LLC
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