Targeted, professional law services
Overview
The Law Offices of David T. Denney, based in Dallas, Texas, is a law firm specializing in law matters associated with the food business. In 2008, Slipher Marketing was invited by the business to re-build not just the firm's principal site (DenneyLaw.com), but also its site targeted to clientele in the food and beverage industry (FoodBevLaw.com). What Slipher Marketing built was a site unlike most law firm sites - one that has a look and feel that owns a restaurant. In addition, the site now has the ability to grow and have its content updated by the members of the law firm themselves.
Objective
Create, develop and build a unique and targeted site to restaurant owners, upstarts and those in the food & beverage industry who require specialized law services; build a site that can be quickly and affordably updated by the client.
Result
Slipher Marketing fulfilled the objectives, and Denney Law now has a site which garners traffic and leads in the food and beverage industry. What's more, the client continues to update the vast majority of site content without the need to pick up a phone, send an email or spend a dollar.
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