A brand grows up, gets professional
Overview
Weedex, Inc. is a Dallas-based commercial and residential lawn fertilization business. In an effort to expand its growing business in the residential realm, Weedex sought to go head-to-head against some of the larger, more commercial lawn fertilization businesses. Weedex approached Slipher Marketing with the opportunity to consolidate and to make consistent and professional its brand image.
Objective
Create a simplified and professional brand logo and image that is reflective of a lawn fertilization company that is seeking to build its residential customer base.
Result
The Weedex logo is a testament to a company that is maturing in its approach to lawn fertilization, its professional experience and its ability to meet customers needs in a cost-competitive and service-oriented manner. With Slipher Marketing's help, Weedex has aggressively pursued branding every aspect of its business so that customers and non-customers alike are aware of the company's presence. The result has been year-over-year residential customer base growth since the introduction of the new Weedex logo.
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