2011: new peaks. 2012: new horizons.
What can I say? Apologies for the gap in entries. We've been pretty busy at Slipher Marketing - particularly during the latter half of 2011. New clients and even… --> [More]
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Remember to evaluate creative by it's performance in dramatizing the benefit of what it's selling. Just because an ad is cool or clever doesn't necessarily mean that it's effective in selling what it's supposed to be selling. [More tidbits]
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Great idea, but can you sell it? If each of us had a dime for every supposed 'great idea' we've heard, right? Slipher Marketing… [More]
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How do you sell four different businesses in one direct mail piece (co-equity)? One: make sure all four businesses' services…[More]
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Within the last four years of working with Slipher Marketing, we have nearly tripled our total client base, and have significantly increased revenues as a result. 
Michael Bosco, Owner & Founder
Soils Alive, LLC
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